VIZZY CREAM POP

VIZZY CREAM POP IS VIZZY’S NEW PRODUCT LINE ADDITION FOR THE SUMMER SEASON. WE CREATE A SERIES OF VIDEOS SHOWING HOW HOT SUMMER IS AND YOU ARE LOOKING FOR SOMETHING REFRESHING TO COOL YOU DOWN. THROUGH A NOSTALGIC LOOK AND FEEL, FILMING IN A CONVENIENCE STORE WE SHOWED THE VIBE OF SUMMER BUT A POINT OF PURCHASE AS WELL FOR THE BRAND. WE WORKED WITH FELA PRODUCTIONS TO SHOOT OUR SPOT AND CULT STUDIOS IN MONTREAL TO PRODUCE A CUSTOM MUSIC TRACK.

VIZZY MAX 7%

THE 7% ALC BASED BEVERAGES HAVE BEEN ON COME UP. FROM 7UPS SVN TO WHITECLAW’S 7% SURGE, VIZZY 7% MAX NEEDED TO STAND OUT. WHAT MADE OUR CONCEPT DIFFERENT THAN THE REST IN THE MARKET WAS THAT WE PLAYED WITH TIME AND A DRINKING OCCASION NOONE TAPPED INTO YET. WE WANTED TO TARGET OUR FRIENDS GETTING READY FOR THE PARTY, THE CONCERT, THE BAR. THE PRE-PARTY. THE VIBE DOESN’T START AT 8, 9 OR 10, IT STARTS AT 7. THE SWEET SPOT OF POST AN EARLY DINNER, AND THE HEART OF GETTING READY, AND GETTING HYPED. OUR HERO VIDEO SHOWS THE VIBE STARTING AT 7PM AND AS SOON AS YOU GRAB A VIZZY MAX.